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TS2 Announces Keynote Series for 2009

Omar Wasow, Marketing Power Panel and Leatrice Eiseman to be Featured at TS² 2009

Alexandria, VA

Alexandria, VA, Tuesday, April 28th 2009
TS2 announced its exciting Keynote Series lineup today. For the second year, this series features a keynote session each day Tuesday, July 21 through Thursday, July 23. "The introduction of our Keynote Series was extremely well-received last year. Attendees really felt they walked away with valuable information. So we're excited to focus the 2009 Keynote Series on timely topics and strategies that can be implemented immediately," said Jennifer Hoff, TS2 Show Manager & COO, National Trade Productions. The Opening Keynote, presented by Cyberspace Pioneer & NBC Internet Analyst, Omar Wasow will focus on Integration of Media and Face-to-Face in the Marketing Mix, discussing an extremely hot topic in the marketing arena. Wednesday's Power Panel, moderated by Bob Dallmeyer, CEM, President, RD International and including panelists Jim Burch, Director of Communications, Toshiba America, Michael R. Olson, Senior Manager, Trade Shows, Raytheon Co. and Francesca Lendrum, Director, Marketing Services, NAVTEQ will provide a frank and powerful discussion of face-to-face best practices today. The Luncheon Keynote on Thursday, featuring Leatrice Eiseman, Executive Director, Pantone Color Institute will provide attendees with insight into Color and Emotion.

The TS2 keynote speakers are:


Opening Session & Keynote
Tuesday, July 21
9:45 am - 11:00 am


Omar Wasow, Cyberspace Pioneer, NBC Internet Analyst
Integration of Media and Face-to-Face in the Marketing Mix: A Morning with Omar Wasow

Described by The New York Times as "Silicon Alley's Philosopher-Prince," named one of Newsweek's "50 most influential people to watch in cyberspace," and People's "Sexiest Internet Executive," Omar Wasow's work as the Executive Director of BlackPlanet.com and the Internet Analyst for NBC has earned him a reputation as a leading commentator on the challenges and opportunities of new media and the new economy.









Power Panel
Wednesday, July 22
3:15 pm - 4:15 pm
Moderator: Bob Dallmeyer, CEM, President, RD International
Panelists:  
Jim Burch, Director of Communications, Toshiba America Michael R. Olson, Senior Manager, Trade Shows, Raytheon Co. Francesca Lendrum, Director, Marketing Services, NAVTEQ



Wednesday's Power Panel, moderated by Bob Dallmeyer, CEM, President, RD International and including panelists Jim Burch, Director of Communications, Toshiba America, Michael R. Olson, Senior Manager, Trade Shows, Raytheon Co. and Francesca Lendrum, Director, Marketing Services, NAVTEQ will provide a powerful discussion of today's challenges and solutions with face-to-face marketing.

 


Luncheon Keynote-Color & Emotion: What is Fact & What is Fiction?
Thursday, July 23
12:15 pm - 1:30 pm
Leatrice Eiseman, Executive Director
Pantone Color Institute



In this fascinating and informative session, Leatrice Eiseman-named by FORTUNE Magazine as an international top decision-maker, and author of seven books on color-will lead you through the newest directions on the emotional aspects of color. What is fact and what is fiction? Is red always exciting and blue eternally restful? How do people really relate to yellow? Do attitudes about color change over time and, if so, what provokes the change? The answers to these questions and many more are critical to color choices in all environments, products, advertising and marketing pieces.

In addition to these keynote sessions, TS2 2009 will include 70 powerful conference sessions in 9 targeted educational tracks-and 80% of them are new. For complete conference information including session details and faculty, please visitwww.ts2show.com.

About TS2 2009
TS2 2009, Total Solutions Marketing for the Exhibit and Event Professional, will be held Monday, July 20 - Thursday, July 23, 2009 at McCormick Place in Chicago, IL. The conference and exposition is a one-stop resource for marketing industry best practices presented by industry gurus, leading-edge marketing initiatives and support for every step of the way from justifying budgets to proving ROI to developing the marketer's career. TS2 is owned and produced by National Trade Productions (NTP), a leader in the production, management, and marketing of trade expositions, conferences and special events. For more information about attending or exhibiting, please contact NTP at 703-683-8500, or visit the TS2 Web site,www.ts2show.com.

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TS2 2009